Advanced PPC Course in Delhi
PPC Stands for Pay Per Click. It is an online marketing technique, which is used to attract targeted visitors. In this marketing, advertisers pay to Google Adwords whenever their ads are clicked on websites or from a search engine. Advertisers generally bid on keyword phrases, but a few of them also opt for fixed price.
With the help of this PPC advertisements, the advertiser gets targeted traffic from websites and search engines because it’s all about linking relevant keyword. When advertisers bid on ads placement on a search engine, it is generally referred as search engine marketing. In this method, we bid on specific keywords and when user search relevant keyword then the ad would show up in the results as ads by Google. The sponsor who will bid more for any specific keyword will get more exposure and clicks as sponsor ads by Google.
To get above and more PPC advertising benefits you need to have a proper strategy to follow, which might be tough as a beginner, thus it’s always advisable to hire an expert or take PPC Course in Delhi from Professionals and run a campaign on Google search engine, display partners with practical knowledge.
What Certifications Include with this Course
- Adwords Fundamentals
- Search Advertising
- Display Advertising
- Mobile Advertising
- Video Advertising
- Shopping Advertising
Contents Covered in PPC Training Course
- Introduction about PPC Adwords
- SEM introduction
- Search and Display Campaign Setup
- Daily Budget Techniques
- Text Ads, Mobile Ads, Banners Ads, App Ads & Video Ads
- How Keyword Planner Tools Works
- Keyword Research & Targeting
- Broad, Phrase, Broad Modifier and Exact Keywords
- How to target Locations
- Conversion Tracking Setup & Goals
- How to linked Adwords account with Analytics.
- Ad Relevance, CTR, Quality Score
- Boost Adwords Click Through Rate
- Quality Score Optimization
- Analytic Reporting
- Real-Time View of Analytics
- Display Partners Targeting
- Display Ad Bids & Ad-group Structure
- Image Ads & Video Ads
- Contextual Tool Placements
- Track your Placements
- How to increase conversion rate in Adwords
- Attractive Display Ads & Text Ads
- Audiences Targeting
- Remarketing Campaign Setup
- How to Approve your PLA Shopping Account
- Product Listing Campaign Setup
- How to run Product Listing Ads
- How to bid on PLA Campaigns
Course Included 6 Google and 1 DSDM.in Certifications
We provide 100% Job Assistance
25+ FREE Internet Marketing Tools are Include
More About Paid Advertising
Once you are done with this PPC Classes, you will start getting lots of opportunities in Paid marketing. PPC marketing is booming. From small size online business to big brands, all prefer to hire professional AdWords experts for getting leads and increase sales. In our Pay Per Click training institute, we provide placement to our students in best companies, where they can work and earn good salaries.
We all know that search engines love quality over quantity. That means that it’s not important that how many people are visiting our websites, it’s more important that the traffic that we are getting on our website should be targeted and interested in our products or services. PPC ads help you get right traffic at the right time because its gives you the option of showing ads on a specific time and geographic regions of your wish, from where you can get your targeted traffic.
Here are a Few Testimonies from our Students
I feel lucky to be a part of Delhi School of Digital Marketing. Professional trainers are always glad to help with all Pay Per Click strategies. They helped me to learn from basics to professional PPC management. I feel confident after completing PPC course in Delhi and got good placement too. It feels easy to apply the tips which I learned in training to my everyday job and get appreciations too...
Digital Marketing Executive, DGM India
I will always recommend this PPC Certification course to all the West Delhi people who want to achieve their goals in digital marketing field. I found this course very helpful in focusing on my skills and overall professional development. The professional teachers here helped me with building confidence for clearing interviews and presentations.
Campaign Management, Luminous
I am working with an e-commerce website and they want me to handle their Adwords campaign. Then, I searched for a few Google Adwords training institutes but was not quite happy with their teaching methods. I need flexible timings and easy to understand the crash course. This is only the institute which provided me the option with timings and I learned the strategies very easily. Now I am proudly handling my company’s campaigns. Thanks to DSDM for helping me grow my career.
Digital Marketer, HomeShop18
As Adwords is booming and with the help of this PPC training classes, no one in our batch is jobless. We all enjoyed learning here because the teachers are very helpful and the environment is friendly. They use presentation and easy to understand teaching methods to clear all doubts and how to use strategies in practical. I will recommend to everyone who wants to build their career in Adwords and SEM marketing.
Lead Generation, Yngmedia