Facebook is a good platform to get engaged with your friends and stay in touch, but apart from just having fun Facebook also provides you with useful features that help you to market your product/services online. One of such feature is to creating Facebook Offer.
Facebook Offer helps you attract your fans and customers by providing them coupons, or giveaways. As the name suggests, this feature helps you in providing the different discount voucher to your targeted audience so they get convinced to buy services/ products from you or attract more followers for your brand.
Once you create any offer on Facebook and any of your follower claims it, it automatically shows up in their feed and thus all their friends would know about your discount and gradually your fan base would increase.
Here is a guide to make an offer on the Facebook page
When you will log in to the Facebook fan page of your brand, you have to click on “Offer” option next to “Status” option. Now select “Offer” from the drop-down menu.
You will get options for creating offer online or in-store. You can choose according to your requirement.
Next is to enter the URL of the website where your fans can claim the facebook offer. It also provides you with the option for different discounts on products. Once you decide your budget and discount, you need to fill-up the description about the offer you are providing. Make sure that the description should be catchy and add a relevant picture with this.
This will help you attract followers. Next is to decide with an expiry date of the same make sure it stays at least for more than three days. You can also provide coupon code (if any). Once you fill all the details, then you can check out the preview of your offer and can make changes if required and finally click on make an offer.
You should always plan in advance about the Facebook offer you are going to provide to your followers so that more and more people are attracted to that. A few of them are like, you should ask your followers what they would be interested in getting an offer, either a gift or discount coupons.
You can also keep posting on your Facebook fan page about the upcoming discounts so that your followers would be excited about the new offer and wait for same. You should always keep track about the response you are getting about that, claims or increase fan base. This will help you to analyze the results properly and you can improve it for next time.
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Many of us ignore such useful marketing offers from Facebook, but It provides awesome features for the online business to get huge customer following, we just need to explore. So what are you waiting for, Generate Facebook offers for your followers and turn them into customers.